Here's an article on a subject I've mentioned before:
The New Right-Wing Smear Machine, by Christopher Hayes.
Too often, people categorize these emailed assaults on Democrats (e.g., the "Obama/madrassa" canard) as "urban legends." They are not. Urban legends make themselves via word of mouth. These emails are
texts, and texts have authors. Deceptive as they are, these texts are (usually) done to a professional standard -- the writers know how to grab and to keep attention -- yet the work always goes unsigned.
Rovians at play?
Of course.
If we go to one of the websites cited by Hayes,
BreaktheChain.org, we find similar texts circulating about George W. Bush. Most are
pro-Republican treacle, but one of them relays the
Bush-on-antidepressants meme which originally appeared in the less-than-reliable Capitol Hill Blue.
Fighting fire with fire.
Hmmm. Are all weapons fair? Or do we concede to the GOP sole mastery of the mass-emailed lie?